Home Page

Colorado Rural Academy For Tourism (CRAFT)

The CRAFT program was founded in 2018 by the Colorado Tourism Office to offer training and support for rural economic development through creation and branding of new or enhanced traveler experiences.

CRAFT provides support and education for rural communities on how to build tourism into an economic development strategy

The program includes:

CRAFT Studio 101 >>

CRAFT Blueprint 201 >>

CRAFT Workshops (coming soon) >>

CRAFT Mentor (formerly CHAMP) >>


Please contact Jill Corbin, CTO Director of Destination Development, jill.corbin@state.co.us
Elizabeth O’Rear, CTO Manager of Destination Development, elizabeth.orear@state.co.us
Sarah-Jane Johnson, Destination Development PR Strategist, media@sjpr.net